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At a slim 0.87 inches, the PowerShot ELPH 310 HS digital camera is super-thin, making it a perfect choice for those who desire a small camera that fits easily in a pocket. With five cool metallic colors to choose from (Purple, Blue, Pink, Green and Silver), there's a PowerShot ELPH 310 HS that fits your style.

Despite its slim profile, the PowerShot ELPH 310 HS houses a powerful Genuine Canon 8x Optical Zoom Lens that delivers outstanding optical performance and versatility. The zoom starts at 28mm wide-angle and extends to 224mm telephoto (35mm equivalent), covering a wide and highly useful range. The telephoto reach gives you the freedom to capture subjects from afar, while the 28mm wide-angle makes it easy to shoot sweeping landscapes, large groups of people and tall buildings.

Handheld shooting can often lead to camera shake, making photos and videos blurry. Canon's Optical Image Stabilizer is a sophisticated system that uses lens-shift technology to correct for unwanted camera movement. It makes handheld photography more practical in more shooting situations, providing excellent image quality in many difficult situations: outdoors at dusk, inside without a flash, and even at the telephoto end of the zoom range without a tripod. For photos, it enables shooting at slower shutter speeds, accommodating more low-light shooting situations than ever before without having to boost ISO sensitivity. With camera shake and vibration reduced, you get a sharper, steadier image. And because it is an optical system, there is none of the image degradation typical with electronic image stabilizers.

The Canon HS SYSTEM lets you take bright, clear photos in an even wider range of shooting situations. Beautiful low-light shots are possible with minimal noise and maximum detail in highlight and shadow areas. The system is the result of two technologies brought together in PowerShot cameras: a high-sensitivity imaging sensor, which is able to capture more light; and the DIGIC Image Processor, which actively reduces noise with high-speed image processing. The 12.1 Megapixel CMOS sensor in the PowerShot ELPH 310 HS incorporates advanced light reception technology that enhances sensitivity. The DIGIC 4 Image Processor provides a major boost in noise reduction, expanding the usable ISO range to an amazing high of 3200. The Canon HS SYSTEM takes the frustration out of low-light shooting, delivering clear, blur-free images.

Canon DIGIC Image Processors have set the standard for functionality and performance since their groundbreaking introduction in 1999. With each successive generation, DIGIC processors have brought elevated performance and powerful new features to PowerShot digital cameras. The DIGIC 4 processor has ushered in a new level of picture quality and accelerated processing, making possible features such as high-speed continuous shooting, Full HD video and Face Detection Self-timer. New, more powerful noise reduction algorithms also provide improved low-light capture.

In addition to the Canon HS SYSTEM, the combination of the advanced CMOS sensor and DIGIC 4 Image Processor in the PowerShot ELPH 310 HS makes it possible to shoot crisp, clear high definition video. Imagine the fun and excitement of being able to shoot spectacular 1080p Full HD video with stereo sound that you can later watch on your HDTV or download to your computer to share with family and friends. In addition to being able to shoot Full HD 1080p video at 24* frames per second, the PowerShot ELPH 310 HS can also shoot 720p HD video at 30** frames per second.

*Actual frame rate is 23.976 fps.
** Actual frame rate is 29.97 fps.

It's never been easier to shoot videos with a PowerShot digital camera. The PowerShot ELPH 310 HS has a dedicated movie button that lets you start and stop recording instantly. There is no need to go through layers of menus or operate switches or dials to switch to and from video recording mode. The camera is always ready to shoot stills or video whenever you want. The PowerShot ELPH 310 HS also incorporates an electronic wind filter, which suppresses wind noise that can muffle or distort the sound. And unlike less sophisticated point-and-shoot cameras, the PowerShot ELPH 310 HS lets you use the full range of optical zoom when you're shooting a video.

It's easy to enjoy and share the videos you shoot with the PowerShot ELPH 310 HS. Simply connect its HDMI terminal to your HDTV using an HDMI cable. And because the PowerShot ELPH 310 HS supports HDMI-CEC technology, you'll be able to control the playback of your images and videos on any CEC-enabled HDTV using the TV's remote control. (CEC - Consumer Electronic Control - is part of the HDMI specification, enabling components in a system to communicate with one another.)

With the PowerShot ELPH 310 HS, you can also shoot video in the Apple iFrame format, which is a computer-friendly standard that speeds up importing and editing of videos. It keeps file sizes small, making it more convenient to upload or e-mail high-quality videos. The iFrame format enjoys native support in compatible Mac and Windows video applications, making it unnecessary to perform time-consuming and often quality-degrading conversions.

Capture amazing action shots like the pros with the PowerShot ELPH 310 HS camera. Using High-Speed Burst mode,* you can shoot at exceptionally high speeds - 8.7 frames per second. It's a great feature for those who enjoy taking pictures at sporting events. High-Speed Burst is also an excellent way to make sure you capture that perfect instant in time when shooting any moving subject.

*Image resolution is 1984 x 1488 pixels when shooting in High-Speed Burst mode.

The Super Slow Motion Movie mode* on the PowerShot ELPH 310 HS gives you a fun and useful option when shooting videos. It records video clips at a very high speed - up to approximately 240 frames per second. When the clips are played at normal speed (30 fps), the action is dramatically slower. This video shooting mode can be used to capture memorable plays at sporting events or to analyze and study motion.

*Records 640 x 480 pixels at 120 fps and 320 x 420 pixels at 240 fps.

The latest advance in Canon Optical Image Stabilization technology, Intelligent IS analyzes camera movement and applies the best shake correction method for the shooting situation. For stills, the system automatically selects among Normal, Panning, Macro (Hybrid) and Tripod IS modes. When shooting video, the system automatically selects among Dynamic, Powered, Macro and Tripod IS modes. With Intelligent IS, you can concentrate on image capture, letting the camera make the most effective IS settings to assure the steadiest possible image.

Normal Corrects for a wide range of camera movement when shooting stills.		Panning Panning motion is detected so that IS does not interfere with desired camera movement.		Hybrid Corrects for shift-type camera shake, which typically occurs in macro (close-up) shooting.
Dynamic Effective for video shooting at wide-angle focal lengths, eliminating the unwanted shaking that typically occurs while walking.		Powered Compensates for hand movement when shooting video at the telephoto end of the zoom range, where camera shake is magnified.		Tripod When tripod use is detected, the Image Stabilizer is stopped because it is not needed.

The PowerShot ELPH 310 HS digital camera's large and bright 3.0-inch PureColor LCD screen makes it easy to view and frame your shots in high resolution (461,000 dots). PureColor technology delivers excellent contrast with rich, true-to-life color. Moreover, you can view the LCD screen over a surprisingly wide angle - above, below or to either side - without color shifts and with minimal reflections. A scratch-proof hard coating and a dust-repellent fluorine coating ensure a durable screen that dependably displays clear, vibrant images.

Photographers of all levels appreciate a camera - especially a go-anywhere compact digital - that takes the hassle out of capturing beautiful images. The PowerShot ELPH 310 HS gives you Smart AUTO - sophisticated Canon technology that makes getting that great shot as simple as pressing the shutter button. Smart AUTO automatically detects scenes by assessing various factors in both the background and the subject. Detected scenes are analyzed using 32 predefined shooting situations. The camera then makes optimal settings to ensure the best possible image capture, whether you're shooting stills or video. Smart AUTO also includes Advanced Subject Detection, which allows the camera to detect and track non-human moving subjects like animals and vehicles. With Smart AUTO, all you have to do is frame your shot and capture away.

Smart AUTO The camera automatically selects the best shooting settings for optimal quality based on subjects and environmental factors to provide point-and-shoot simplicity.		Program The camera automatically and intelligently selects the aperture/shutter speed combination based on the shooting conditions.		Movie Digest Records a video clip before capturing a still image and then combines one day’s worth of clips into a video.
Low Light For high quality image capture in an amazing range of dimly-lit situations.		Portrait Brings the subject into focus while beautifully blurring the background.		Kids & Pets The camera reduces focus time so you won’t miss those special shots.
Smart Shutter The camera automatically takes the photo when people smile, wink, or get into frame.		High-Speed Burst Captures rapid action frame by frame, by shooting continuously at a high speed while the shutter button is held down.		Best Image Selection Shoots five consecutive images then chooses the best one based on the image information.
Handheld Night Scene Take clear and steady pictures at night without the use of a tripod.		Super Vivid Super Vivid intensifies existing hues, saturating the scene with bright colors.		Color Accent Choose to retain a single color in your image while other colors turn monochrome.
Color Swap Select a color and replace it with a color you specify for special effects.		Beach Get clear shots of people at a sunny beach without darkened faces.		Foliage Capture brilliant shots of autumn foliage, greenery and blossoms.
Snow Shoot clear snow scenes without darkened subjects or an unnatural bluish tint.		Fireworks Create brilliant images of skyrocketing fireworks.		Stitch Assist Easy-to-use guidelines simplify the shooting of aligned multiple frames that can later be combined (using bundled software) to create panoramic photos.
Long Shutter Use to blur moving subjects for artistic effect, ideal for urban night photography.		Fisheye Effect Now you can get the fisheye effect — a classic photographic distortion — without a fisheye lens.		Miniature Effect Give images a miniature look with an effect that emphasizes perspective by blurring the top and bottom of the image.
Toy Camera Effect Simulates photos taken with "toy" or pinhole cameras, darkening the image at the edges to create a vignette effect.		Monochrome Choose from three single-tone effects: Black-and-White, Sepia, or Blue.		Poster Effect Poster Effect combines several similar shades into one color, turning subtle gradations into eye-catching, scene-popping contrasts.
iFrame Movie The Apple® movie format, iFrame, makes it easier and quicker to import and upload videos while retaining high image quality.		Super Slow Motion Movie Record your clips in high speed (approx. 240 fps), and then watch your videos in slow motion.

The camera shoots continuously at a high speed of approx. 8.7 fps while you hold down the shutter.

Emphasizes perspective for a miniature effect by blurring upper and bottom portions of videos and stills.

Record your clips in high speed (approx. 240 fps), and then watch your videos in slow motion.

Actual results may vary from examples shown above. Final image may vary depending on picture composition.

Creating a video* containing highlights of a family vacation or an important occasion is a lot easier than you might think. When you use Movie Digest on the PowerShot ELPH 310 HS, the camera will automatically record a short video clip (up to approximately 4 seconds) every time you shoot a still image. That entire day's worth of clips will then be automatically combined into a single video. Movie Digest does all the work, so you can sit back and enjoy your video!

How does this work? When you activate Movie Digest, the camera continuously records a "loop" of video up to 4 seconds long into an area of the memory card reserved for this feature. Every time you take a still photo, the video clip residing in memory at that time is appended to a file that will eventually become the day's highlights video. The following day, the camera will start a new video file. Movie Digest does not affect regular video shooting, so you can use it and still switch between still and video capture as desired.

Although the beauty of Movie Digest is the ease with which you can create a video of the day, you can, if you wish, edit the created videos on your computer. Version 6.8 or later of the included ZoomBrowser EX (for Windows) and ImageBrowser (for Mac OS) software lets you freely select and delete unwanted scenes from your Movie Digest videos.

*Movie Digest videos are recorded at VGA resolution and 30 fps.

Face Detection technology makes it easy for you to take great photos of people. The camera will automatically detect the face(s) in a frame to give it optimal focus, exposure, flash (if needed) and white balance. Smart Shutter adds fun and convenience to Face Detection because you can set the camera to release the shutter when someone winks, smiles or even enters the frame.

Special Scene Modes have fun and creative filters you can add to your photos without having to use a computer. You can make a quirky portrait using a Fisheye Lens Effect or add a beautiful single-tone effect with Monochrome. Toy Camera Effect simulates a vintage look as if capturing the photo using a "toy" or pinhole camera.

Best Image Selection* is an easy way to get great results almost every time you take a picture. When you press the shutter release, the camera will rapidly shoot a series of five images, then assess the images for any unwanted facial movements and camera shake. Out of the five images, the camera will select and save the best one.

*Image resolution is 1984 x 1488 pixels when shooting with Best Image Selection.

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