Press Release

Light In Weight, Heavy In Features: Introducing The EOS Rebel SL3 Compact Digital SLR Camera

Empowering Users with an Easy Way to Express Themselves, the New Camera Delivers Stunning Photos and 4K Videos in a Lightweight Body

MELVILLE, N.Y., April 23, 2019 – Combining ease-of-use with high-image quality, Canon U.S.A., Inc. – Latin America Group, a leader in digital imaging solutions, today unveiled the EOS Rebel SL3 DSLR camera, the smallest and lightest product within the current EOS lineup. Weighing just 15.84 oz¹, the EOS Rebel SL3 offers users a compact system delivering high-resolution images – complete with an APS-C imaging sensor, DIGIC 8 Image Processor and 3.0-inch vari-angle LCD touchscreen as well as 4K video, a first for the EOS Rebel lineup. Compatible with Canon’s full line of interchangeable EF and EF-S lenses, along with the ability to instantly send images to compatible smartphones through Auto Image Transfer via Wi-Fi® connectivity², the EOS Rebel SL3 is the tool needed to empower aspiring photographers to capture gorgeous shots quickly and easily.

“Since its inception, the EOS Rebel product line has aimed to provide imaging excellence for entry-level visual storytellers,” said Yasuhiro Suzuki, Senior Vice President and General Manager, Canon U.S.A., Inc. - Latin America Group. “Therefore, it was imperative that the next step in the EOS Rebel journey include innovative features such as 4K video and DIGIC 8 Image Processor to meet the needs of emerging photographers, while living up to the high-image quality and compact size EOS Rebel DSLRs are known for.”

The EOS Rebel SL3 carries a powerful 24.1 Megapixel CMOS (APS-C) sensor, enabling users to snap photos and express themselves across a multitude of settings – whether it be a beautiful night scene, stunning family-vacation destination or a picturesque landscape. The camera is equipped with Canon’s DIGIC 8 processor – first introduced in the EOS M50 and later built into the revolutionary EOS R full-frame mirrorless system. DIGIC 8 helps improve autofocus performance and allows for the processing of 4K video and 4K time-lapse movies – helping budding videographers record scenes such as the colorful evening skyline in brilliant detail.

The EOS Rebel SL3 features autofocus (AF) capabilities, delivering nine AF points across the optical viewfinder. This includes a new Spot AF which allows users to focus on a precise area within the subject. The EOS Rebel SL3 is the first DSLR in the Canon EOS line to feature Dual Pixel CMOS AF³ with Eye Detection AF in Live View shooting mode. With its optical viewfinder and Live View LCD monitor, photographers can enjoy two different ways of shooting and customize their experience based on the scene. The system is also the first Canon EOS SLR to incorporate a Smooth Skin setting, which can help render skin tones as well as Creative Assist – an interface by which users can check and seamlessly change shooting conditions in Live View⁴ – such as white balance or brightness – in real time.

Additional key features of the EOS Rebel SL3 camera include:

• Feature Assistant that guides and offers tips for more effective shooting
• Continuous shooting mode up to 5.0 fps
• Digital Lens Optimizer that corrects optical shifting automatically, even without a computer⁵

About Canon U.S.A., Inc.:

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $36 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2018† and is one of Fortune Magazine's World's Most Admired Companies in 2019. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing service and support for all of the products it distributes. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., Inc. – Latin America Group, sign up for the Company's RSS news feed by visiting www.cla.canon.com/rss. For media inquiries, please contact cla_pr@cla.canon.com

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† Based on weekly patent counts issued by United States Patent and Trademark Office. Specifications subject to change without notice.

1. Includes battery and SD memory card (confirms with CIPA standards).

2. Compatible with select smartphone and tablet devices (Android™ version 5.0 or later and the following iOS® devices: iPhone 4s or later, iPad 3rd gen. or later, iPod Touch 5th gen. or later) equipped with Bluetooth® version 4.0 or later and the Camera Connect app.

3. Based on results of AF speed tests in accordance with CIPA guidelines. Results may vary depending on shooting conditions and lens in use. Relies on internal measurement method.
- Shutter speed: 1/500 or more
- Lens used: EF 50 mm f/1.8 STM
- Aperture: within three steps of maximum aperture
- Using a fully charged battery pack LP-E17, at 23˚C

4. Available AF points may decrease when shooting with AF cropping or in movie mode, or depending on camera settings or lens attached.

5. Up to three lenses can be registered at once within the camera.